News & Blog
How Our Team Fell in Love with Themed Entertainment
If you ask anyone who works in themed entertainment, they can probably point to a moment in their life that sparked their imagination and made them fall in love with the industry. A moment when a place, a story, or an experience ignited a sense of wonder and made them think, I want to be part of this.
The Journey from Disney Performer to President of FCG
In this episode of Experience Imagination, we sit down with Mitchell Magill, President of Falcon's Creative Group and a powerhouse in our industry.
Tomorrow’s Trends with IAAPA CEO Jakob Wahl and TEA CEO Melissa Oviedo
We are kicking off the ninth season of Experience Imagination with a deep dive into the state of the global attractions industry. We sat down with Jakob Wahl, President & CEO of IAAPA, and Melissa Oviedo, CEO of TEA, to reflect on 2025, the evolving industry challenges, and the future of themed entertainment worldwide.
Behind the Thrills with Content Creators
Learn the secrets of crafting great theme park content, trends in the industry we’re continuing to see, and how channels like theirs are reaching audiences not just in the U.S., but the entire world.
Falcon’s Creative Group Names Mitchell Magill as President
Award-Winning Creative Executive and SeaWorld Yas Island Visionary to Lead Falcon’s Creative Group’s Strategic, Creative, and Operational Initiatives
The Curse of DarKastle Dark Ride: the Legend and Legacy
The fans spoke, and we listened. On this episode of Experience Imagination, we’re unsealing the crypt and resurrecting Busch Gardens Williamsburg’s legendary Curse of DarKastle.
IAAPA Expo 2025
IAAPA Expo is just around the corner, and we're looking forward to catching up with all of our industry friends! Got a project in the works? We’d love to hear all about it! Meet with us at Booth #2290.
Leading Falcon’s Creative Philippines: A Conversation with Design Director Chito Ignacio
How do two creative studios work together efficiently, even with a 12-hour time difference? We had a chance to sit down with Chito Ignacio, the Design Director of our satellite office, Falcon’s Creative Philippines, to learn more about his background and how he leads our talented team in Manila.
In the Queue
🎙️ Make sure to "queue" up our latest podcast episode, all about theme park attraction queues! 🎢 Join the conversation as Audrey sits down with our team of experts to share how queues set the stage for the ride, immerse guests in the story before it even begins, and use clever design tricks to make the wait time fly by.
Day in the Life at a Theme Park Design Company: Project Planning
When it comes to creating immersive experiences, it’s well-known that it takes a village. A very creative and technical village. From pre-concept design all the way to installation supervision, every team plays a critical role in opening experiences that guests will treasure.
New Murabba Signs Agreement with Falcon’s Creative Group to Develop Mukaab Experiences
New Murabba, a PIF company, has signed a long-term strategic agreement with Falcon’s Creative Group, a global leader in Entertainment Experience Design, to create visionary concepts and immersive experiences for The Mukaab, the iconic centerpiece of New Murabba.
How to Get Your Foot in the Door at a Theme Park Design Company
Dreaming of a career in theme park design? In this edition of our Foot in the Door series, we’re sharing real stories from our team members about how they broke into the themed entertainment industry. From creative roles to technical positions, we reveal the skills and strategies that helped them turn their passion for immersive experiences into a career. Whether you're a student, a creative professional, or simply curious, read (or listen) on for insider tips, career advice, and the many paths that can lead to a job in this exciting industry.
Tourism Game-Changer: Orlando’s Brand New Theme Park
Casandra Matej, President & CEO of Visit Orlando, joins us in today’s new episode!
With the long-anticipated opening of Universal Epic Universe, Casandra shares how Visit Orlando is helping to position this monumental moment on the global stage. We also dive into the impact on the local economy and the power of the experience economy as a whole.
Plus, you don’t want to miss our lightning round with our Media Production Coordinator Jaysa Ramirez
Engineering Entertainment
Our latest podcast episode is ALL about the engineering side of entertainment! Every unforgettable themed experience starts with brilliant behind-the-scenes problem solving. Great engineers turn ideas into reality. Hear it firsthand from our Falcon’s Attractions team!
Women Leaders in Themed Entertainment
We’re kicking off season 8 of Experience Imagination with an inspiring episode that celebrates remarkable women leaders in the themed entertainment industry and explores how they’ve navigated their professional journeys. experiences and thought–provoking insights gained from impressive careers climbing the corporate ranks.
25th Anniversary Podcast
This year marks a major milestone for Falcon’s Creative Group—25 years of innovation, creativity, and pushing the boundaries of themed entertainment. On February 1st, the company officially turned a quarter-century old, and to celebrate, we’re diving deep into the incredible journey that brought us here in a special anniversary video episode of Experience Imagination.
Celebrating Falcon’s Creative Group’s 25 Years of Themed Entertainment Excellence
A homegrown Orlando company located in the theme park capital of the world, Falcon’s Creative Group has been an incubator for innovation since its inception in 2000, when it was founded as Falcon’s Treehouse by CEO Cecil D.