Our divisions provide turnkey themed entertainment experiences →

  • Treehouse
    • Treehouse manages our master planning attraction design, executive production, and special venue development. Learn More
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  • Digital Media
    • Digital Media develops media, augmented reality and interactive experiences that ignite the imagination. Learn More
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  • Licensing
    • Licensing provides access to our unparalleled attraction systems, media content and intellectual property. Learn More
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Story & Culture at Falcon's Creative Group

Our Story

Founded in 2000, Falcon’s Creative Group is a creative services powerhouse trusted by some of the most highly recognized theme park developers and intellectual properties throughout the industry. Headquartered in Orlando, Florida, Falcon’s produces powerful themed guest experiences around the world. The company is comprised of three core divisions: Falcon’s Treehouse, Falcon’s Digital Media, and Falcon’s Licensing – each department fueled by a pioneering team of talented creative professionals that make up some of the industry’s top talent.

Storytelling is the guiding force behind our development process. Whether it’s the construction of immersive environments, the creation of dynamic media content, or the realization of unique and patented ride products, the Falcon’s team tirelessly works to challenge the limits of reality and fire the imagination. Here, you’ll find a masterful blend of classic design expertise, cutting-edge technology, and the ever-watchful bird’s eye vigilance of a forward-thinking industry innovator.

Under the bold leadership of Cecil D. Magpuri, this passionate, award-winning interdisciplinary team of artists, filmmakers, engineers, architects, designers, and writers transform everyday reality, every day.

Our Culture

There is a crucial strength of quality and character that is forged through a company’s culture. From day one, our President and Chief Creative Officer, Cecil D. Magpuri, has strived to cultivate a creative studio distinguished by both its outstanding body of work and its consistently warm and collaborative methodology. In this business, we excel by championing a healthy ecosystem of bright minds, synergetic personalities, and close professional bonds.

Beyond our proud commitment to quality, innovation, and efficiency, everything we do is anchored in our recognition and respect for the mission we have been tasked to accomplish. Not only do we nurture the creative vision of our clients, we nurture our working relationship with them, as well. Contained within the abundance of enthusiastic feedback we have received from our collaborative partners over the years, there has been one consistent message we are always especially proud to hear. Time and time, again, our clients tell us they love working with us – with our people – with our culture.

At Falcon’s, we value the quality of the finished product we achieve together just as much as we value the quality of the journey we’ll share to get there. We’re storytellers and we want to tell your story. Let’s dream together.